BSC Brand Refresh

BSC is leading tech company established in 2008, providing world-class broadband connectivity and solutions to empower citizens, communities, governments, and businesses in Rwanda and the region.

The client needed to Refresh the brand. Creating a new logo and a new youthful sub-brand, Ahwii. This would help elevate the brands visual presence in the highly competitive market and earn trust from the youths that are seeking let be seen and heard. We handed the full cycle of brand strategy, design and development that matched the high expectations of our client.